Tracy Anderson’s Collection for Barneys Was Nearly A Year in the Making
(Barneys)
How did you connect with Barneys?
My chief communications officer, Steven Beltrani, took a meeting with Barneys CEO Daniella Vitale about a year ago regarding a potential collaboration. After they met, I reviewed a few different concepts and agreed that an activewear collection was the perfect project between our two brands. The rest, including many design meetings later, is history!
Your members have been asking for this for ages. What inspired you to put the collection together at this point?
I love my audience, but they look to me for a specific purpose in their life and I take that responsibility very seriously. While I am flattered that they ask me for a lot of things, I never make moves off of that reason. I suppose it’s like being a responsible parent. I hear my kids, but if they ask for candy multiple times a day, or for a four-wheeler when they are 3 years old, it might not be the right thing at the right time. The quality of the Barneys brand coupled with the fact that they could produce the collection in L.A., and were willing to represent me and my brand properly, made the timing feel just right!
How many styles does it include? And what are the key silhouettes?
This collection is my largest one yet with a luxury retailer. It includes 15 styles available at select Barneys New York stores and barneys.com, and consists of tops, bottoms, knits, and body suits.
What kinds of fabrics and finishes did you use to ensure that each piece is as functional as it is fashionable?
The colors are a combination of things. I love the pro sports team vibes of shiny navy and white, or burnt orange and cream. The most meaningful combination to me is the patriotic part of the red, white, and blue and the spirit of how I feel we need to think more like a healthy team. The leggings and sports bras are made from a stretch jersey, and the sweats and tees are made from 100 percent cotton.
